LANGUAGE OF ADVERTISING. FOREIGN LANGUAGE VOCABULATION IN TOURISM: FASHION OR NECESSITY?

Goncharova, Lubov

English

RAS History & PhilologyРоссийская археология Russian archeology

ISSN (Print) 0869-6063
ISSN (Online) 3034-5774

LANGUAGE OF ADVERTISING. FOREIGN LANGUAGE VOCABULATION IN TOURISM: FASHION OR NECESSITY?

PII

S0131-61170000525-2-1

DOI

10.7868/S70000525-2-1

Publication type

Article

Status

Published

Authors

Lubov Goncharova

Volume/ Edition

Volume / Issue №5

Pages

57-62

Abstract

The article discusses the reasons for the intensification of foreign language vocabulary in the field of tourism and, as a result, its increased use in advertising texts.

Keywords

advertising, foreign language vocabulary, tourism, terminology, neologisms.

Date of publication

01.09.2011

Year of publication

2011

Number of purchasers

Views

484

References

Translate

GOST	Goncharova L. LANGUAGE OF ADVERTISING. FOREIGN LANGUAGE VOCABULATION IN TOURISM: FASHION OR NECESSITY? // Russkaya rech. – 2011. – Issue №5 C. 57-62 .
MLA	Goncharova, Lubov "LANGUAGE OF ADVERTISING. FOREIGN LANGUAGE VOCABULATION IN TOURISM: FASHION OR NECESSITY?." Russkaya rech. 5 (2011).:57-62.
APA	Goncharova L. (2011). LANGUAGE OF ADVERTISING. FOREIGN LANGUAGE VOCABULATION IN TOURISM: FASHION OR NECESSITY?. Russkaya rech. no. 5, pp.57-62

Индексирование

RAS History & PhilologyРоссийская археология Russian archeology

LANGUAGE OF ADVERTISING. FOREIGN LANGUAGE VOCABULATION IN TOURISM: FASHION OR NECESSITY?

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References

Индексирование

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